Lenovo
entering PC plus era, says CEO Yuanqing Yang
Published:January 9th and January
10th by Abhishek Shetty
China's Lenovo Group Ltd , on track to become the world's number 1 personal
computer maker, is leveraging on what it calls the "PC plus" era as
the company ramps up its plant capacity in major markets including the United
States. PC demand growth has waned over the past year as more consumers flock
to ultraportable and increasingly powerful tablets and smart phones for basic
computing. Lenovo continues to believe
that the PC industry requires innovation and that we do not live in a post-PC
era,but a PC plus era.Lenovo has redefined the PC category with products
like Yoga, a laptop running Microsoft Corp's Windows 8 that can be converted to a tablet PC by
flipping the screen all the way backwards, and Twist, another laptop that has a
screen connected through a hinge. Lenovo vaulted into the PC market by buying IBM's personal computer division in
2005. It has become a force through aggressive pricing, overseas acquisitions
and taking advantage of a fast-growing home market.
Apple suppliers' shares fall on report of cut in
orders
Published:January
11th by Asghar Zaidi
Apple has reduced orders by about 50% for its latest
model, according to the Nikkei newspaper in Japan.
Sharp, which makes display panels for the device,
slumped as much as 7% in Tokyo trade. Speaker-maker ACC Technologies fell 4.2%
in Hong Kong.
Apple shares hit an 11-month low in New York on
Monday after the report.
Apple has seen increased competition in the
smartphone market in recent months.
South Korea's Samsung Electronics, which offers a
wider variety of smartphones, recently overtook Apple as the world's largest
smartphone maker by market share.
Some analysts have said that Apple will need to come
out with a cheaper smartphone to target customers in emerging markets.
Galaxy S
Device Sales Top 100 Million
Published: 12th January,2013 By Jay
Gandhi
Samsung Electronics’ flagship Galaxy S series
surpassed the accumulated sales record of 100 million units from the supply
side in only 2 years and 7 months after its launch in May 2010. Galaxy S III is
selling at much faster rate of 30 million in 5 months and 40 million in 7
months, after becoming a million seller in only 50 days after its release last
May. Currently, its average daily sales are 190,000 units. The driving force
behind Samsung Electronics’ rise to the top on the global smartphone market is
Galaxy S II which is gaining ground as a steady seller hitting the sales of
over 40 million in only 20 months
Calpian’s Emerging-Market Mobile
Payments Solution Continues Its Breakthrough Growth
Published: 13th January,2013 by Gigitha
DALLAS--(BUSINESS WIRE)--Calpian, Inc. (OTC:CLPI) announces that, as of
December 31, 2012, the Money-on-Mobile service offered by its Indian subsidiary
is now being supported by over 118,000 retail locations and has been accessed
by approximately 32.5 million unique phone number customers since April 1,
2012. The December 2012 processed transaction volume, measured in Indian
rupees, was 620.4 million INR – an approximate 90 million increase over
November 2012 processed volume. At current exchange rates, December processed transaction
volume was approximately $11.4 million. Calpian CEO, Harold Montgomery
says that the increasing popularity shows that they are the ideal mobile
payment product for Indian market and hence there is tremendous area for its
expansion. Money-on-Mobile service adds both customers and retail outlets day
by day.
Big test
for Jaguar Land Rover under Tatas
Published : 14th January,2013 by Prachi Trehan
Jaguar Land Rover has
roared to health in the four years since it was bought by Tata motors but now comes the hard part for the
luxury British automaker: proving it can build new models without former owner
Ford. Since Tata took a $2.3 billion gamble to buy
JLR from Ford at the height of the financial crisis, it has discovered a
formula for success, surprising sceptics by winning new customers in Asia. But
whether it can continue that success - and unlock its future potential -
depends on learning how to update its portfolio on its own, including achieving
ambitions to develop in-house engine and transmission technology by 2015. JLR now aims to invest 1.5 billion
pounds ($2.4 billion) a year until 2017 in new products and in expanding its
engine range, It plans to unveil eight new vehicles in 2013, including a
convertible sports car and a new hybrid Range Rover.
The
Experts’ Views on Content Marketing
Published:15th January,2013 by Suhasini
Seshan
There have been a lot of discussions about what
works in the realm of online marketing.
Rand Fishkin CEO of
SEOMoz
Content marketing can accomplish much of what advertising attempts to do earn the familiarity, trust, and positive sentiment of an audience toward your brand and it does so without having the huge associated costs.
Content marketing can accomplish much of what advertising attempts to do earn the familiarity, trust, and positive sentiment of an audience toward your brand and it does so without having the huge associated costs.
Content marketing
is an umbrella term encompassing all marketing
formats that involve the creation and sharing of content
in order to attract, acquire and engage customer bases
Social Platforms:
Facebook,
Twitter,
and MySpace,
among others, allow content to be shared fluidly and rapidly between social
communities.Search Engines like Google,
Bing,
and AOL
also allow the same.
John Doherty SEO Consultant at Distilled It may
be the new thing that SEOs have not thought about before, but it’s always been
the most effective form of online marketing in ethical ways, ways that build
businesses for the long term
Michael King Owner of iPullRank and Director of Inbound Marketing at iAcquire It’s trendy in online
marketing right now at least to talk about. Not enough brands have embraced it
as a more viable method than interruption marketing.
James AgateFounder of Skyrocket SEO, Content marketing
isn’t a new concept. Joe Pullizi was recently talking about a form of
content marketing which dates back to 1895; obviously it has moved online
since then but the fundamental principles remain the same. Content marketing
has and always will be an integral and vital part of online marketing. The name
might change and the way we do it might evolve but fundamentally nothing has
changed for over 100 years. It’s about “creating and sharing valuable free
content to attract and convert prospects into customers, and customers into
repeat buyers.”
Tom Demers Co-founder and
managing partner with Measured SEM, I think the
reason content marketing is being adopted so quickly is that it has a
cross-over set of benefits where it’s delivering a lot of the things direct
advertising has while simultaneously
providing a lot of the same benefits traditional brand advertising has (thought
leadership, brand building, etc.)
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